How to: Hollywood Glam Makeup
Industry Insider Spotlight – Brittany Meredith
December 9, 2013 · by Rebecca Lyn Williford · in Business Development, Business Management, Marketing, Student Corner. ·
Bloom connects brands, enthusiasts, students, schools, professionals and salons. Today we turn the spotlight on one of our Bloom Professional profiles – celebrity makeup artist Brittany Meredith! Brittany is a hairstylist and makeup artist living in Los Angeles. She lets us in on some of her best beauty secrets and industry advice!
How did you get started in this field?
I went to makeup school, and then started in the field as a producer. Building relationships and networking got me to where I am today.
How do you use Bloom.com to market yourself?
I built a profile and upload my work to Bloom.com. It’s easy to pull up the Bloom Beauty Trend app and show clients my work. It’s good exposure and networking.
What do you enjoy most about your work?
The spontaneity. I’m always at a new location/studio, always meeting new people and working with different companies.
Are there any unexpected places that you search for inspiration when creating your looks?
Everyday people who aren’t trying too hard inspire me. The other day, this waitress had her hair tied up in a very unique way. You can tell she didn’t try too hard, but it looked great. Usually I draw my inspiration from the person I’m working with. I want them to feel like themselves, but enhance their beauty and style.
In this industry, creativity is just as important as being business savvy.
What skills or tools are most important to your professional career?
You have to be flexible and adaptable. Things are constantly changing and you have to be able to improvise and adapt to things that you’re not prepared for. It’s important that you know how to deal with all personalities and the creative looks that they want. Even when I have to compromise my point of view, you always have to have their best interest at heart.
In your line of work, how important is it to build relationships with photographers?
It depends on what specifically you want to do. If you want to focus on print/editorial, it is imperative to connect with photographers to build your portfolio. Professional photographers will make your work look professional and clean.
What would you consider your greatest accomplishment as an achieved makeup artist?
Becoming Tabatha Coffee’s personal makeup artist (from the TV show Tabatha’s Salon Takeover) has made me feel very comfortable and confident in my profession.
What is your morning beauty routine?
I do the minimum and I improve as the day goes on. I also make sure to use sunscreen every day!
Do you have a staple look for everyday? And if so, what is it?
Fake eyelashes. Every. Single. Day. Lots of eyeliner and lip-gloss.
What is your advice to an aspiring beauty professional?
Know that you’ll never know it all. There’s always something to learn. Trends and techniques change constantly. You have to be willing to adapt to all the changing trends.